In today’s episode, McLean Robbins shares her perspective on how to design a successful B2B positioning and messaging strategy.
McLean leads marketing and communications efforts for MBO’s high-growth work space technology platform, and oversees marketing, content, and PR, as well as the company’s digital and social landscape.
Listen to the podcast here.
Connect with McLean at linkedin.com/in/mcleanrobbins.
Here’s the info McLean mentioned regarding non-employer business applications surging post covid.