What Does “Valuable Content” Even Mean?

Posted byMarcus SchallerPosted inMaking Better Marketing Decisions

Value is such a subjective term.

How do we define “value” as it relates to content marketing? It’s just so…vague, right?

On the latest episode of the Make Better Content Marketing Decisions podcast, Dana Herra, Caitie Gonzalez, and I explore the idea of value to help you make better content marketing decisions.

Listen to the full podcast episode.

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