Ep 20 — Overcoming the Obstacles to Innovation

Today I connected with Stephen Shapiro, Hall of Fame speaker and author of Invisible Solutions: 25 Lenses that Reframe and Help Solve Difficult Business Problems.

We talked about:

The internal friction that marketers face when trying to innovate, experiment, and try new ideas.

The disconnect between what people say they think about innovation and creativity, and how they actually act.

How to overcome these limiting biases.

And a lot more…

Connect with Stephen at https://stephenshapiro.com

And check out Invisible Solutions: 25 Lenses that Reframe and Help Solve Difficult Business Problems at https://stephenshapiro.com/invisible-solutions-resources

To receive updates on future episodes, subscribe today at marcusschaller.com/podcast.

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