To attract enough customers today and into the future, you need a plan that will help you to…
- Maximize your business’s unique competitive strengths
- Understand all of your marketing options
- Evaluate which tools make the most sense for your business and budget
- Make the best use of the few precious hours a week you have available
- Build on the strategies and tactics that generate the best results
I can give you the personalized guidance you need to grow your client base and build a thriving business. Together we’ll create a focused strategy and continually improve your results by building on the ideas that work best.
These are just a few of the questions that I will help answer…
Content Marketing: What kind of content should I create to help boost my website’s search ranking and become more visible online? How do I create the most effective content without spending a ton of money?
Pay-Per-Click Advertising: How can I build inexpensive Google Adwords, Facebook, and Twitter campaigns to reach the exact types of customers I want? What should my ads say? What keywords should I focus on? What type of landing page should I send them to?
Email Marketing: How can I use email marketing to inexpensively reach my customers and generate repeat business and referrals?
Social Media: Should I bother with social media, and if so, what specific types of things should I post and why? How can I use it to not only reach new customers, but to also retain more of my current customers?
Website Content: Is my current website doing a good job of attracting new customers? If so, how can I make it even better? If not, how can I fix it as quickly and inexpensively as possible?
Direct Mail: Does direct mail make sense for my business based on the type of customers I’m trying to reach and lifetime value of each new customer? If so, what would a good test campaign look like? How much would it cost me? How do I build a good mailing list?
Collateral: How do I write and design the types of brochures, handouts, and information packets that get customers’ attention and motivate them to take action?
Local Search: How do I make sure that my business information shows up when a potential customer looks for my kind of service? How do I increase the chance that they’ll pick up the phone and call me instead of my competitors?
Call 424-237-4339 or email me at firstname.lastname@example.org to discuss how I can help you take control of your marketing and consistently attract new clients.