Agonizing over every marketing decision is a great way to waste months chasing the “perfect” approach, only to find out that it wasn’t so perfect after all.

You’ll make much better progress shooting for “imperfect + feedback” than you ever will by demanding perfection right out of the gate.

In this quick video, Joel Kahn shares:

• The “80% concept” and how it’s different than the 80/20 principle
• Why feedback is such a critical part of making forward progress
• How to get started using the 80% concept