Without a clear understanding of your core mission and strengths, it can be really hard to truly set yourself apart from other trainers, consultants, or coaches.

On today’s episode of the Attract Your Ideal Customers podcast, we’ll talk about ways to identify and leverage your competitive strengths so you can stand out in a crowded field.

We’ll cover questions you might have, like:

• What exactly are competitive strengths?
• Why is focusing on your competitive strengths so important?
• What are some common challenges to leaning into your competitive strengths, and how can you overcome them?

Listen here: https://spotifyanchor-web.app.link/e/DXuT5d45eMb

Joining me on the panel today are:

• Brad Dresbach, Chief Creative Strategist at Prism Marketing (https://www.linkedin.com/in/braddresbach/)
• Melanie Darcy, Direct Response Copywriter at Melanie D’Arcy Copywriting (https://www.linkedin.com/in/melanie-darcy/)
• Dana Herra, Content Marketer at Herra Communications (https://www.linkedin.com/in/danaherra/)
• Brad Schechter, Head of Marketing at Fuel Cycle (https://www.linkedin.com/in/bwschechter/)