Today I connected with Ethan Beute, chief evangelist at BombBomb.
Continue reading “Ep 25 — Rehumanizing Business”Test, Test, Test!
There’s an advantage to being small and scrappy!
Continue reading “Test, Test, Test!”Ep 24 — Finding Product-Market Fit
Today I connected with Tyler Burch, director of digital marketing at BoardActive.
Continue reading “Ep 24 — Finding Product-Market Fit”Virtual Events & Community
Why do people go to conferences?
Continue reading “Virtual Events & Community”Ep 23 — Launching a Virtual Event
Today I connected with Liston Witherill, founder of Serve Don’t Sell.
Continue reading “Ep 23 — Launching a Virtual Event”Telling a Complex Story
Sometimes being unique can be a challenge.
Continue reading “Telling a Complex Story”Ep 22 — Clear Marketing for a Complex Market
Today I connected with McLean Robbins, VP of Enterprise Marketing at MBO Partners.
Continue reading “Ep 22 — Clear Marketing for a Complex Market”Ep 21 — Innovation, Empathy, and Brand Clarity
Today I connected with Jack Fussell, fractional CMO and brand strategist.
Continue reading “Ep 21 — Innovation, Empathy, and Brand Clarity”Using Video for the First Time
Some marketing and sales teams just need a little nudge to get them to experiment with one-on-one video.
Continue reading “Using Video for the First Time”Anti-Creativity Bias
Why is it so hard to get people to consider new solutions and ideas?
Continue reading “Anti-Creativity Bias”