Ep 22 — Clear Marketing for a Complex Market

Today I connected with McLean Robbins, VP of Enterprise Marketing at MBO Partners.

We talked about:

  • The challenges of telling a compelling brand story when you have a complex product and multiple customer types.
  • The evolution of their brand, business model, and marketing strategy.
  • The importance of humanizing your marketing story, and the kind of content she’s found to be most successful with MBO clients.

And a lot more…

Connect with McLean at mbopartners.com or mrobbins (at) mbopartners.com.

To receive updates on future episodes, subscribe today at marcusschaller.com/podcast.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s